SmartNews, Flipboard, Apple News and More: Navigating the Third-Party Traffic Landscape

Attendees will learn all about the third-party news app landscape in this highly interactive session covering how best to understand the various sources of traffic and revenue available to publishers, and how to incorporate that knowledge into specific audience engagement strategies.

This session is designed for:

  • Audience engagement leaders seeking to understand their traffic options
  • Anyone trying to get a handle on what's available in the third-party app marketplace
  • Newsrooms interested in driving traffic and revenue


Bernie Davis
Director of Partner Relations, SmartNews

Niketa Patel
Sr News Partnerships Solutions Manager, Twitter

Coleen OLear
Editorial Director, Emerging News Products, The Washington Post
@coleenolearVisit Website

Eric Barbera
Strategic Partner Manager, News and Publishing Partnerships, Google


Meena Thiruvengadam
Writer, Editor, Audience Development Consultant, Freelance
@meena_thiruVisit Website

Session Audio