Repeat Session: Newsletter Doctors: A Hands-On Workshop to Optimize Your Email Newsletters

This hands-on, interactive workshop from the co-authors of the Email Newsletter Guide will provide peer-developed, hyper-relevant advice for anyone interested in developing new or improved reader-focused, mobile-friendly and revenue-optimized email newsletters at their home institutions.

This session is designed for:

  • Newsroom leaders who would like to develop well-designed email newsletters
  • Editors and managers confronting pain points in their newsletter production processes
  • Anyone looking for advice and action plans for newsletter-related audience engagement


Joseph Lichterman
Manager, Digital and Editorial Strategy, The Lenfest Institute for Journalism
@ylichtermanVisit Website

Jacqueline Boltik
CEO, Yellow Brim // Osmosys
@jacqueboltikVisit Website

Carrie Porter
Media Strategist & Journalist, Ralstin Agency
@carolineporterVisit Website

Emily Roseman
Researcher, Freelance
@emilyroseman1Visit Website