"Vertical" is not an unhappy consequence of phone design but a fundamentally new way of storytelling, requiring strategies for maximizing top- and bottom-frame and a shift away from aspect-ratio re-cutting and toward content that is built and designed for mobile video consumers.
This session is designed for:
- Publishers that want to tell stories and deliver news the way their audiences prefer
- Producers and managers interested in industry innovation and audience needs
- Mobile video consumers who want to bring best practices to their home institutions