{"id":1894,"date":"2019-08-08T14:22:24","date_gmt":"2019-08-08T14:22:24","guid":{"rendered":"https:\/\/ona19.journalists.org\/sessions\/23518405\/"},"modified":"2019-09-23T19:00:23","modified_gmt":"2019-09-23T19:00:23","slug":"23518405","status":"publish","type":"ona_session","link":"https:\/\/ona19.journalists.org\/sessions\/23518405\/","title":{"rendered":"Creating, Growing and Monetizing Effective Newsletters"},"content":{"rendered":"<p>Get a handle on the mechanics of newsletters in this workshop covering sign-up forms, analytics reports and list cleanup, and learn how to refine your message to better match your target audiences, identify your value proposition and help your newsletter stand out from the crowd.<\/p>\n<p><strong>This session is designed for:<\/strong><\/p>\n<ul>\n<li>Newsrooms looking for an effective, monetizable newsletter strategy<\/li>\n<li>Journalists finding themselves struggling with Mailchimp tools and analytics reports<\/li>\n<li>Anyone looking to branch out and launch their own newsletter<\/li>\n<\/ul>\n","protected":false},"featured_media":0,"template":"","meta":{"start_time":1568385000,"end_time":1568388600,"moderators":[[]],"hashtag":["ONA19Monetizing"],"soundcloud":["685675930"],"scribble":[""],"viafoura":["y"],"youtube":[],"vimeo":[],"facebook":[],"trint":[],"slideshare":[],"livestream":[""],"resources":[""],"video_embed":[],"first_name":"","last_name":"","title":"","organization":"","website":"","twitter":"","_sponsor_url":"","_sponsor_tagline":"","_sponsor_level":"","spay_email":""},"tags":[],"event":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Creating, Growing and Monetizing Effective Newsletters &mdash; ONA19<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ona19.journalists.org\/sessions\/23518405\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Creating, Growing and Monetizing Effective Newsletters &mdash; ONA19\" \/>\n<meta property=\"og:description\" content=\"Get a handle on the mechanics of newsletters in this workshop covering sign-up forms, analytics reports and list cleanup, and learn how to refine your message to better match your target audiences, identify your value proposition and help your newsletter stand out from the crowd. This session is designed for: Newsrooms looking for an effective, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ona19.journalists.org\/sessions\/23518405\/\" \/>\n<meta property=\"og:site_name\" content=\"ONA19\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/onlinenewsassociation\/\" \/>\n<meta property=\"article:modified_time\" content=\"2019-09-23T19:00:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ona19.journalists.org\/wp-content\/uploads\/sites\/17\/2019\/01\/fbk-placeholder.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1537\" \/>\n\t<meta property=\"og:image:height\" content=\"769\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@nekolaweb\" \/>\n<meta name=\"twitter:site\" content=\"@ONAconf\" \/>\n<meta name=\"twitter:label1\" value=\"Written by\">\n\t<meta name=\"twitter:data1\" value=\"Adam Nekola\">\n\t<meta name=\"twitter:label2\" value=\"Est. reading time\">\n\t<meta name=\"twitter:data2\" value=\"0 minutes\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ona19.journalists.org\/#website\",\"url\":\"https:\/\/ona19.journalists.org\/\",\"name\":\"ONA19\",\"description\":\"The 2019 Online News Association Conference\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/ona19.journalists.org\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ona19.journalists.org\/sessions\/23518405\/#webpage\",\"url\":\"https:\/\/ona19.journalists.org\/sessions\/23518405\/\",\"name\":\"Creating, Growing and Monetizing Effective Newsletters &mdash; ONA19\",\"isPartOf\":{\"@id\":\"https:\/\/ona19.journalists.org\/#website\"},\"datePublished\":\"2019-08-08T14:22:24+00:00\",\"dateModified\":\"2019-09-23T19:00:23+00:00\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ona19.journalists.org\/sessions\/23518405\/\"]}]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/ona19.journalists.org\/wp-json\/wp\/v2\/sessions\/1894"}],"collection":[{"href":"https:\/\/ona19.journalists.org\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/ona19.journalists.org\/wp-json\/wp\/v2\/types\/ona_session"}],"https:\/\/api.journalists.org\/speaker":[{"href":"https:\/\/ona19.journalists.org\/wp-json\/wp\/v2\/speakers\/1041"},{"href":"https:\/\/ona19.journalists.org\/wp-json\/wp\/v2\/speakers\/1054"},{"href":"https:\/\/ona19.journalists.org\/wp-json\/wp\/v2\/speakers\/1053"},{"href":"https:\/\/ona19.journalists.org\/wp-json\/wp\/v2\/speakers\/1042"}],"wp:attachment":[{"href":"https:\/\/ona19.journalists.org\/wp-json\/wp\/v2\/media?parent=1894"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ona19.journalists.org\/wp-json\/wp\/v2\/tags?post=1894"},{"taxonomy":"event","embeddable":true,"href":"https:\/\/ona19.journalists.org\/wp-json\/wp\/v2\/event?post=1894"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}